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September 03, 2003
Cracking the Social Code
Posted by Stowe Boyd
New "Social Commentary" column at Darwin, where I profile VisiblePath, a very focused relationship management application.
[from
Cracking the Social Code]
I think VisiblePath has cracked the code for enterprise adoption of social networking technology, which gets down to business basics and leaves the social altruism aside. It's not just building a better Rolodex: it's keeping your network happy, and at the same time making your partners' wallets fatter when they throw you a lead.
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