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October 29, 2004
33 Million Americans Can't Be Wrong
Posted by Stowe Boyd
A recent Pew Internet study discovered that
33 million American internet users have reviewed or rated something as part of an online rating system
As more Americans use the internet for entertainment, for building personal relationships, and as a tool for conducting business, online rating systems have become a significant element of internet use.
The Pew Internet & American Life Project has found that 26% of adult internet users in the U.S., more than 33 million people, have rated a product, service, or person using an online rating system. These systems, also referred to as “reputation systems,” are online applications that allow users to express their opinions and read opinions posted by other participants.
And no surprise, the younger you are, the more likely you are to have rated something online.
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