Return on Blogging: Conversation Rating Points. Get Real: Stowe Boyd's Soapbox

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Stowe Boyd is a well-known media subversive, and an internationally recognized authority on real-time, collaborative and social technologies. His new blog is Message.

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January 28, 2005

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Return on Blogging: Conversation Rating Points

At the New Communications Forum in Napa, Jan Marie Zwiren of Edelman mentions a new approach to evaluate the return on blogging (ROB): conversation rating points (CRP), roughly analogous to TRP and other more traditional metrics.

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RELATED ENTRIES: › Reminder -- /Message; › /Message - A New Blog; › The Individual Is The New Group -- Part 1; › 1000 Tags: Tag Advertising; › Social Ethics And Technology Design; › Nancy Hass on In Your Facebook.com; › Black and White and Dead All Over: Is Newsprint Dead?; › Anonymous Trolls, Beware: You Are Breaking Federal Laws

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THE NEW VISIONARIES: REBOOTING THE WEB
[Starting in January!]

BEHIND THE SCENES
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› 24 Dec 2005: Behind The Scenes [next episode - postponed for Transit strike]
› 30 Nov 2005: Behind The Scenes at Behind The Scenes

PODCASTING ON WINDOWS
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› 29 Oct 2005: Video Podcasting
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› 3 Nov 2005: Interview with Eric Rice, Audioblog
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