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Stowe Boyd is a well-known media subversive, and an internationally recognized authority on real-time, collaborative and social technologies. His new blog is Message.
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September 04, 2005

Feedburner Stats/Mint

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Posted by Stowe Boyd

I got the chance to see what the Feedburner pro account yeilds in the way of stats. I am happy to see that Get Real's RSS subscriptions are growing, slowly, now about 612. But perhaps more interesting is finding out exactly what people are reading, and clicking through to.

feedburner.jpg

It is no surprise that recent posts on Google Talk take top honors, but the level of interest around the Podcast Hotel mess was surprising. I would have imagined that longer, in depth posts -- like the one on Jeteye -- would be more widely read, but I don't know exactly what the thinking process is. Over time, I am looking to gaining a better understanding of reader behavior from monitoring the Feedburner stats.

I also learned about the beta of Mint -- a new blog stat tool -- that is ongoing. Sounds like a very interesting project:

Mike Davidson
Repeat referrers — the single most useful web stat

As a previous user of both Shortstat and Refer 2.0, I get great value from perusing my list of referring URLs. For the uninitiated, this is a list of all the URLs on the web which people are clicking on to get to your site. Did MSNBC just link to a blog post of yours? Bam, it’s in the referrer list. Is Metafilter sending over morons to your latest iPod contest only to have them suggest “Google.com” as a potential “greatest site you’ve never seen”? It’s in the referrer list. Or is some 16 year old kid spouting off about something he knows nothing about and then referencing you as an example? Again, it’s in the referrer list.

Anyone who can hook me up with access to the beta? Anyone know Mint's developer, Shaun Inman?

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