So I am experimenting with the new Qumana blog editor release, and it seems workable, although they join the hall+of+shame by making me use Windows. I am mostly fiddling with it for the integrated post-centric ad solution from Adgenta. See the embedded ad, below. The idea of post-centric ads has real appeal for those bloggers who don't have access to their underlying blog templates or who don't want to mess with them even if they do. It remains to be seen whether Adgenta has a large enough selection of ads to compete, or if the keyword based matching works. I will try some tags before embedding the ad to try to help out. Even with the tags and the many keywords sprinkled around (blog, Windows, ad network) I still wind up with a mortgage ad. Doesn't look too promising on that score. Oh, and when I tried to bring up the blog editor help file, the link was broken, so I couldn't confirm how to separate Technorati tags, and, of course, my guess was wrong, which meant I had to edit them here, in this post. But the editor seems to work well, although I have migrated away from blog editors: too much unnecessary html generated in general.