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Stowe Boyd is a well-known media subversive, and an internationally recognized authority on real-time, collaborative and social technologies. His new blog is Message.
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Get Real

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October 30, 2005

Get Real Only Worth $263,640.18?

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Posted by Stowe Boyd

Guido van Nispen alerted me to this cool Technorati applet that calculates the value of your blog:

Inspired by Tristan Louis's research into the value of each link to Weblogs Inc, I've created this little applet using Technorati's API which computes and displays your blog's worth using the same link to dollar ratio as the AOL-Weblogs Inc deal.


My blog is worth $263,640.18.
How much is your blog worth?

But based on Get Real's Technorati rank of 1,220 (1,373 links from 500 sites), the value should be more llike $775K, based on the lowest value at Tristan's post! Must be a glitch in the calculation, or he rejiggered the value of a link way down.

So... if this metric is way off -- as Jason Calacanis makes a good case for, here, basically saying that other factors are just as, or more important that links, like traffic, demographics of readers, and so on -- Guido wants to know what should be a general metric of valuing blogs, if any?

I'm not certain that there is such a tool, although any time that a blog or blog media firm is purchased, something is going to be dreamed up. But I doubt that I could actually command thre quarters of a million for Get Real.

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