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November 11, 2005

Cue The Funeral Dirge: Newspapers (and Mainstream Media) Collapsing

Posted by Stowe Boyd

More proof that people are turning away from industrial mainstream media:

[from The Globe and Mail: U.S. newspaper circulation falls]
Here are the average weekday circulation figures for the 20 biggest U.S. newspapers for the six-month period ended Sept. 30, as reported Monday by the Audit Bureau of Circulations. The percentage changes are from the comparable year-ago period.

1. USA Today, 2,296,335, down 0.59 per cent
2. The Wall Street Journal, 2,083,660, down 1.10 per cent
3. The New York Times, 1,126,190, up 0.46 per cent
4. Los Angeles Times, 843,432, down 3.79 per cent
5. New York Daily News, 688,584, down 3.70 per cent
6. The Washington Post, 678,779, down 4.09 per cent
7. New York Post, 662,681, down 1.74 per cent
8. Chicago Tribune, 586,122, down 2.47 per cent
9. Houston Chronicle, 521,419, down 6.01 per cent (a)
10. The Boston Globe, 414,225, down 8.25 per cent
11. The Arizona Republic, 411,043, down 0.54 per cent (a)
12. The Star-Ledger of Newark, N.J., 400,092, up 0.01 per cent
13. San Francisco Chronicle, 391,681, down 16.4 per cent (a)
14. Star Tribune of Minneapolis-St. Paul, 374,528, down 0.26 per cent
15. The Atlanta Journal-Constitution, 362,426, down 8.73 per cent
16. The Philadelphia Inquirer, 357,679, down 3.16 per cent
17. Detroit Free Press, 341,248, down 2.18 per cent
18. The Plain Dealer, Cleveland, 339,055, down 4.46 per cent
19. The Oregonian, Portland, 333,515, down 1.24 per cent
20. The San Diego Union-Tribune, 314,279, down 6.24 per cent.

As print in general looks like it's headed for the Elephant Graveyard (magazine circ is flat, but newsstand sales are at an all-time low).

Might be interesting to go out to the next Syndicate conference, and listen to all the mainstream moguls puffing out their chests, talking about how they are going to conquer the online world with their household names and superstrong brands: "all we need is to get RSS working! And then we'll monetize all those eyeballs."

And where are all these people all going? Online.

[Pointer from Chris Anderson]

[tags: mainstream media, social mediag]

Comments (11) + TrackBacks (0) | Category: Media

COMMENTS

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It might be interesting to correlate these numbers with figures for online access in various regions (or, more loosely, the degree to which the relevant area is "wired"). San Francisco Chronicle down 16.4%? SF is wired. Boston Globe down 8.25%? Boston is wired! Newark Star-Ledger up 0.01%? NJ is tired!

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