An introduction from Steve Rubel, VP, Micro Persuasion Practice at CooperKatz
On October 6, 2005 I issued a call to action on my blog for the PR community to go the distance. Specifically, I believe that as an industry we are way behind where we need to be in our understanding of how to apply the new world of social media in our day-to-day jobs. I reiterated this call in a byline in the November 28 issue of PR Week.
The good news is we have 75% of social media under our belt. As an industry most of us conceptually get its importance. We know how it evolves marketing from a monologue into a dialogue and the significance of listening. However, many PR professionals still don't grasp the last 25%. In other words, our agency and in-house teams don't know how to put blogs, RSS, wikis, podcasting, etc. into action immediately. They don't know how to subscribe to RSS feeds and, what's more, develop conversational marketing programs.
I am not alone in this belief. Others, including Richard Edelman, share this conviction. On November 21, he suggested the industry: retrain its work force, recognize the influence and credibility of blogs and experiment. Now it's time to go the distance.
On this wiki page, I have invited several executives from the PR community to discuss different initiatives that we can each take back home and apply in our own agencies. Hopefully we can establish some best practices. In the spirit of transparency, those who are willing to participate will hold this dialogue out in the open. I suggest - to keep this organized - that we address one subject matter at a time until we close it before moving on to the next. However, I defer to the wishes of the group. Once we have identified a series of best practices, we will open these ideas up to feedback from a broader group.
Who's participating
* Steve Rubel, VP, CooperKatz
* Tom Biro, Director, MWW Group
* Niall Cook, Director, Hill & Knowlton
* Mike Manuel, Voce Communications
* John Bell, SVP/Creative Director, Ogilvy PR
* Paul M. Rand, Partner, Global Chief Development and Innovation Officer
* Stuart Bruce, Partner, Bruce Marshall Associates
Insightful discussion of the level of awareness and practice in various PR firms at the vanguard in the social media revolution. Although I think it would be better as a weekly podcast...
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Permalink to CommentMOTOROLA RAZOR V3 AT JUST......... $130USD
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Permalink to Comment5. Austin on March 28, 2006 07:26 PM writes...
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Permalink to CommentWe delivery the products purchased directly to your doorstep 48hours
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Permalink to Comment8. Xanax on April 3, 2006 03:54 PM writes...
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Permalink to CommentBuy Xanax ?
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10. PHENTERMINE on April 5, 2006 01:36 AM writes...
What other drugs will affect phentermine?
Permalink to CommentYou cannot take phentermine if you have taken a monoamine oxidase inhibitor (MAOI) such as isocarboxazid (Marplan), tranylcypromine (Parnate), or phenelzine (Nardil) in the last 14 days.
Changes in insulin and other diabetes drug therapies may be necessary during treatment with phentermine.
Phentermine may reduce the effects of guanethidine (Ismelin). This could lead to an increase in blood pressure. Tell your doctor if you are taking guanethidine.
Before taking this medication, tell your doctor if you are taking a tricyclic antidepressant such as amitriptyline (Elavil), amoxapine (Asendin), doxepin (Sinequan), nortriptyline (Pamelor), imipramine (Tofranil), clomipramine (Anafranil), protriptyline (Vivactil), or desipramine (Norpramin). These drugs may decrease the effects of phentermine.
Drugs other than those listed here may also interact with phentermine. Talk to your doctor and pharmacist before taking any prescription or over-the-counter medicines
11. XANAX on April 5, 2006 04:31 PM writes...
This medication has a calming effect. It is used to relieve anxiety, nervousness and tension in the treatment of anxiety disorders and panic disorders.
Permalink to Comment12. SEXMENS on April 7, 2006 05:36 AM writes...
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Permalink to Comment13. CLONAZEPAM on April 8, 2006 05:09 PM writes...
What is the most important information I should know about Clonazepam?
Use caution when driving, operating machinery, or performing other hazardous activities. Clonazepam will cause drowsiness and may cause dizziness. If you experience drowsiness or dizziness, avoid these activities.
Use alcohol cautiously. Alcohol may increase drowsiness and dizziness while you are taking Clonazepam. Alcohol may also increase your risk of having a seizure.
Do not stop taking Clonazepam suddenly. This could cause seizures and withdrawal symptoms. Talk to your doctor if you need to stop treatment with Clonazepam.
Permalink to CommentWhat is Clonazepam?
Clonazepam is in a class of drugs called benzodiazepines. Clonazepam affects chemicals in your brain that may become unbalanced and cause seizures.
Clonazepam is used to treat seizures.
Clonazepam may also be used for purposes other than those listed in this medication guide.