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Stowe Boyd is a well-known media subversive, and an internationally recognized authority on real-time, collaborative and social technologies. His new blog is Message.
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December 15, 2005

Paul Kedrosky on Structured Blogging Will Flop

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Posted by Stowe Boyd

Paul wades into the structured blogging discussion, arguing that people will stay away in droves, and for reasons other than my post (see Structured Blogging versus Messy, Messy, Messy), other perhaps similar at core. He's says people are too lazy to take on even another step in the blogging process:

[from Paul Kedrosky's Infectious Greed: Structured Blogging Will Flop]

There is simply not enough benefit to the average blogger to compensate for the added irritation of having to pull up a separate form for each type of content you post. It’s a little like the reason why the average Outlook user has around 2,000 emails in their inbox at any time: The cognitive effort of classification is enough to keep people from bothering. The same logic holds for structured blogging.

I worry that paul and his many supporters (read the comments) believe that even one more step is too much work. Personally, I think it will fail because people don't want their music review to look like everybody else's... they want the variablility of the Web that we have come to expect. But I expect we will accumulate dozens of reasons why not in the upcoming months.

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